If we plucked out Sherlock Holmes’ eyes and plugged them into your sockets, would you be able to solve the greatest crime in the history of the interwebs? We think so.
OBJECTIVE
Create online buzz for Warner Brother’s big screen adaptation of Sherlock Holmes.
SOLUTION
The new Holmes had an uncanny, frantic ability to observe—like an eagle on cocaine. We channeled that spirit to write and choreograph an interactive film for an online game that delivered a visual mystery revealed in each of the 20 clues that could be deciphered from four different vantage points.
RESULTS
The interactive film spread to millions of viewers over 4 continents.
Slides
SHERLOCK HOLMES
Interactive Film
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